MALO 015 Jan 23 – Wil Reynolds

Wil Reynolds is VP of Innovation (ok - founder and CEO as well) at SEER Interactive - and yes, we talk about his title. We also cover how he cut his teeth as a portal strategist back in 1999, his stint at an insurance company, and his corporate culture philosophy. He also shared his dedication to giving back to the community. Then, we dove into the trials and tribulations of selling services beyond just SEO and the complexity of working across multiple business functions for large clients. More topics include data literacy, getting dirt under the fingernails, analytics audits, and, of course, ChatGPT.

Wil is quick to reveal his frustrations, loves, and superpowers in this fast-paced conversation. It was by far the most difficult to edit because of how passionate he is about - well - everything.